BPCA's new consumer-facing blog has launched. PestAware provides domestic and commercial pest advice, encouraging potential clients to use the find a pest controller tool.
PestAware – the pest control blog is our commitment to providing the general public, the commercial sector, the media, and associated sectors, with free, quality pest management advice.
The blog will be easily accessed through the BPCA website in the pest advice section.
It's BPCA's role to highlight the risk of inadequate control and offer guidance in what to look for when searching for a pest control contractor. Through this new blog we'll be able to do this while promoting BPCA member companies and the wider role pest management has in society.
Dee Ward-Thompson, BPCA Technical Manager
What’s on there already?
Having launched this week, PestAware has an impressive launch catalogue, with a good mix of original blogs, press releases, and special guest blogs.
- Pest Awareness Week kicks off with war on litter to tackle rodent numbers (press release)
- Everything you need to know about heat treatments for bed bugs (guest blog)
- Surge in poison-resistant rat numbers (press release)
- Pest Control in the hospitality industry according to the Hygiene Doctor (guest blog)
- Green pest control - Integrated Pest Management (blog)
- Do I need pest control? (blog)
- Over 80 pest specific articles from our A-Z of Pests
BPCA already provides an award winning trade magazine for the sector. Now we're going to redouble our efforts to get our values out to the general public. I'm eager to see PestAware grow into a valuable reference tool for domestic and commercial customers.
Ben Massey, Marketing and Communications Manager
Write for PestAware
Anyone passionate about telling the world about the important world of public health pest control can submit an article for PestAware.
We’re particularly looking for people from BPCA member companies to take up the challenge and write something that will help the consumer make an informed decision when choosing their pest control provision.
In return for a great article, you’ll receive a link back to your website, and you should even be able to claim CPD points for your time.
Plus, you’ll be able to tell your clients you’ve written for BPCA’s pest awareness blog, setting yourself firmly as an expert in your profession.
If you have an idea for a client facing article that would be perfect for PestAware contact
hello@bpca.org.uk
What about alexo?
Alexo was the BPCA’s client-facing magazine with similar aims to PestAware. BPCA currently has no plans to create any new issues of alexo, however the full catalogue of alexo magazines are still available through our website.
Many of the best articles from alexo will make their way on to the PestAware blog, making them available to even more end-users.
Can I use PestAware articles on my website?
While we encourage everyone to share the articles from PestAware, we ask that you do not copy and paste articles to your own website.
You may republish PestAware press releases on your own website, but these must link back to the original article.
How can I spread the PestAware message?
Whether you’re from a BPCA member company or not, you can help us with our pest awareness campaign.
- Share our articles on social media (Facebook, Twitter, LinkedIn)
- Share the articles with your clients
- Link to relevant articles from your website
- Write something for PestAware
- Educate people about the important role pest control has in our society.
View PestAware
If you have any questions or feedback about PestAware, contact us at
hello@bpca.org.uk
Source: Online